The "More Respect. More Value for Berlin" campaign was unveiled in the capital in the presence of, among others, Berlin's Governing Mayor Kai Wegner and representatives of municipal companies.
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Berlin's Governing Mayor Kai Wegner (CDU) has called for greater protection against assaults for employees of municipal companies.
"Stop attacking the people who work for you," Wegner urged during the launch of the "More Respect. More Value for Berlin" campaign.
Wegner acknowledged, however, that there are still gaps in the centralized tracking of assaults. Unfortunately, he said, this has not yet been implemented. Such a system is not yet available to all employees of the State of Berlin. He has already called for this on several occasions. Wegner also advocated for harsher penalties for acts of violence. The police and the judiciary must also be strengthened. "Above all, we need a sociopolitical dialogue," he emphasized. Violence against employees must not be tolerated.
With the poster campaign "More Respect. More Value for Berlin," Berlin-based municipal companies aim to advocate for greater respect and against aggression toward their employees. In light of increasing incidents of disrespectful behavior and violence, the 14 companies are launching the campaign. It is intended to send a visible message calling for greater appreciation of employees who work in public spaces. Participants include the public swimming pool operators, the city sanitation agency BSR, the healthcare group Vivantes, numerous public housing authorities such as Degewo, Howoge, WBM and others, Messe Berlin, Stromnetz Berlin and the Berlin Port and Warehouse Company Behala.