ITB Berlin is fully booked
The world's largest travel trade fair ITB Berlin is fully booked with around 10,000 exhibitors from more than 180 countries.
"The current effects of the coronavirus are very limited, according to current information", explained David Ruetz on Wednesday (12 February 2020), who is responsible for the ITB (4 to 8 March) at Messe Berlin. According to the organisers, two Chinese exhibitors have so far cancelled their participation in view of the rising number of infections.
Coronavirus: ITB takes precautions
According to the information provided, additional medical staff and emergency personnel are available at the exhibition centre, and the sanitary facilities are cleaned and disinfected more frequently. "We are in constant contact with health authorities and will take all recommended measures if necessary," Ruetz said. Overall, he said, the proportion of participants from China was low. A good 50 exhibitors have confirmed their participation, most of whom will be accommodated in the China Pavilion in Hall 26.
ITB popular despite flight shame
A large part of the Chinese exhibition stands will also be occupied by personnel from Germany or other European countries, Ruetz said. "Our fully occupied exhibition halls clearly show: Even in times characterized by flight shame, overtourism, climate change and the coronavirus, ITB Berlin remains the center of the travel industry with international appeal". This year's partner country of the ITB is Oman. The trade fair will be open to trade visitors for the first three days from 4 March, and to the public on the weekend after. Last year Messe Berlin had a total of around 160,000 visitors.
© 2011 Messe Berlin GmbH
4 - 8 March 2020
The ITB Berlin is the world's largest travel trade fair. It provides a unique opportunity to learn about different countries and regions all over the globe in one place.
© Alastair Muir
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Last edited: Friday, 14. February 2020 07:59 Uhr